The Brief:
We were approached by the client; a manufacturer of skincare products formulated for African men; to investigate an infrastructure that would allow them to have comprehensive online presence as well as an alternative distribution channel for their product. We performed research and benchmarking to inform our digital strategy, resulting in an end to end eCommerce solution from acquisition, engagement, online purchase to fulfilment. We have a long term partnership with the client to manage the platform and fulfilment logistics globally.
